Snickers ‘Coach’ with Robin Williams

This week, SNICKERS launched the newest spot in its “You’re Not You When You’re Hungry” campaign.  The spot features a hyperkinetic Robin Williams as an out-of-place football coach who is acting loopy and shouting crazy, unintelligible direction - mostly because he’s hungry.

 

 

Upon eating a SNICKERS, Robin transforms back into the real head coach. The story ends with a cameo by comedian Bobcat Goldthwait as a hungry cheerleader.

 

The ad debuted on Sunday during the broadcast of the SAG awards.