senckađ
Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745
Škoda is Made for Ireland in Latest Ad
08/01/2020
Group745
Advertising Agency
Dublin, Ireland
217
Share
Boys+Girls launches its third instalment of ŠKODA’s Made in Ireland campaign
Group_3646

Whatever you’re made of, there’s a ŠKODA made for you.

This is what’s at the heart of ŠKODA’s successful and long-running ‘Made for Ireland’ campaign, the latest from Boys+Girls, the branded entertainment agency. Reflecting the pride and confidence that ŠKODA drivers have in their cars, the campaign consists of a 30 second and 60 second spot, directed by Butter’s Zak Emerson. 

Speaking about the campaign, Mark Tuthill, creative director at Boys + Girls, said: “Ireland’s ŠKODA drivers take great pride in their cars. This new work reflects that, and is as much a character study of ŠKODA drivers as it is the fantastic new ŠKODA range. It’s a maturing evolution of our Made for Ireland work, and we’re hugely proud of it. The new ŠKODA range is striking and bold, and this new work reflects that confidence”. 

Raymond Leddy, head of marketing for ŠKODA commented: “The ŠKODA brand achieved its best ever sales performance in 2019 and reached fifth position in the Irish sales rankings for the first time. One of the contributing factors to this success has been due to our partnership with Boys+Girls, who have consistently delivered excellent communications over the last three years.”

Credits
Brand
Agency / Creative
Production
Post Production / VFX
Music / Sound
Work from Boys+Girls
Group745
Burglar Bootcamp
PhoneWatch
01/02/2024
7
0
Group745
Jeff's World
Three Ireland
05/05/2023
72
0
Group745
Story Maker Storyboards: Careers
Minding Creative Minds
14/03/2023
12
0
ALL THEIR WORK