Partizan London
Tue, 21 Nov 2017 18:30:14 GMT
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Sing J Lee Directs Energetic Havana Club Commercial for M&C Saatchi
Fast bursts of raw shots and original characters are mixed with 35mm photography capture the energy of the Cuban bar scene
Sing’s latest spot for Havana Club features a group of subcultures that can be found in the authentic bars of Cuba’s capital. Sing flew to Havana for the shoot, which includes real-life locals and bar tenders.
Fast bursts of raw shots and original characters are mixed with 35mm photography, capturing the energy of the Cuban bar scene.
The film acts as a window into the lives of these eccentric characters, mixing Havana Club rum in their own unique way.
video
Sing J Lee Directs Havana Club Commercial for M&C Saatchi
Post Production / VFX
Post Production Company: Absolute Post
Producer: Belinda Grew
Colourist: Lewis Crossfield @ ETC
Production Company
Director: Sing J Lee
Production Company: Partizan
Producer: Jason Oakley
Production Manager: Jack Bristow
DOP: Rina Yang
Client
Advertiser: M&C Saatchi
Account Director: Emily Stewart
Producer: Barney Ferguson
Categories: Spirits, Alcoholic Beverages
Partizan London, Tue, 21 Nov 2017 18:30:14 GMT
