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Sheridan's Campaign Offers Customers a 'Longer Lasting Christmas'

Creative 193 Add to collection

Campaign developed by TBWA\Sydney

Sheridan's Campaign Offers Customers a 'Longer Lasting Christmas'
Sheridan, with the help of the Sheridan Choir, has committed to making Christmas last longer in its latest campaign via TBWA\Sydney.

Says Sheridan GM of marketing Renee Awadalla: "Christmas is the busiest period for brands. This year we wanted a memorable campaign that allowed us to celebrate gift giving, personalisation and quality in a way that would cut-through during this busy period. We hope consumers love the monogrammed Sheridan Choir as much as we do."

Adds TBWA\Sydney chief creative officer Andy DiLallo: "We wanted to put a smile on everyone's face this Christmas, while reminding them of the longer lasting quality of Sheridan."


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Production Company

Director: Lachlan French

DOP: Dale Bremner

Editor: Lachlan French

Music: We Love Jam

Sound Design: Beau Silvester

Stylist: Kirsten Bookallil

Creative Agency

Art Director: Andrew Torrisi

Business Director: Alex Stickler

Chief Creative Officer: Andy DiLallo

Chief Strategy Officer: Matt Springate

Client Partner: Gemma Rees

Creative Agency: TBWA\Sydney

Creative Director: Steve Hanzic, Nev Fordyce

Integrated Producer: Vanessa Hawke

Media Agency: OMD and NMPI

Strategic Planner: Kathryn Claughton

Writer: Chloe Saintilan

Genres: Music performance, Music & Sound Design, People

Categories: Home, Bedroom

TBWA\Sydney, Wed, 07 Nov 2018 00:36:15 GMT