At a ceremony in New York on 16 November, Serviceplan were awarded 3 Gold at this year’s Global Awards
; 2 for MometaHEXAL “A World without Hay Fever”, and 1 for “The Truth Unveiled” IPRAS WomenforWomen.
The MometaHEXAL‚ A World without Hay Fever’
campaign was a success not only in a creative sense, but also the brand took pole position in the market after a very short period. The combination of creativity and effectiveness is always a winning one.
Mike Rogers, Serviceplan Health & Life Creative Partner commented: “To be awarded for creativity in the challenging sector of over-the-counter self medication is no easy feat, especially in Germany. So to receive 3 Gold is fantastic news; 2 for ‘A World without Hay’, and 1 in partnership with Serviceplan India for ‘The Truth Unveiled’. These awards are also confirmation that the wind of change in German Healthcare Communication is definitely blowing strong.”
Now in their 23rd year,The Global Awards’ are the most respected and long-standing healthcare and wellness advertising awards.