As part of its international focus, the Serviceplan Group has changed its legal status with effect from the start of the new financial year. Since 1 July 2019, the agency group has been operating as Serviceplan Group SE & Co. KG (formerly Serviceplan Gruppe für innovative Kommunikation GmbH & Co. KG). This new legal form, which is also recognised outside of Germany, takes account of ongoing internationalisation.
With the change of the agency group’s legal status, a Supervisory Board has been appointed that will take an advisory role in the future. The new board will be chaired by Dr. Peter Haller, founder of the Serviceplan Group. Members of the board are; Sybille Stempel, shareholder and daughter of agency co-founder Rolf Stempel; and Anke Schäferkordt, who was a long-standing CEO of media group RTL Deutschland GmbH and RTL Television, Co-CEO of RTL Group S.A., and recently executive board member at Bertelsmann SE & Co. KGaA.
Florian Haller, CEO of the Serviceplan Group says: “Over the last few years, we have steadily moved forward with the internationalization of the Serviceplan Group and are now the first international agency group originating from Germany that is represented with 24 agency locations worldwide. Next year, we will be celebrating our 50th anniversary and are currently experiencing a very exciting phase of growth and global orientation. Anke Schäferkordt is a renowned expert with many years of experience in the international media sector and I am delighted to welcome her as an external member of our Supervisory Board.”
Anke Schäferkordt adds: “As the largest independent agency group in Europe, the Serviceplan Group plays a very special role in the rapidly-changing agency sector. I am excited to come on board during this important time of change.”
The management of the Serviceplan Group will continue to be chaired by CEO Florian Haller.