Peach
Hobby home page
Soundlounge
Electriclime gif
AdGreen
jw collective
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Self Healing Paint from Nissan & TBWA\G1 Paris

Creative 570 Add to collection

Auto category first launched with special iPad ad

Self Healing Paint from Nissan & TBWA\G1 Paris

Nissan created the first in the auto category a technology called the Self Healing Paint. It basically makes your car scratch proof. It's a special feature only available on very select models targeted at the affluent, tech seeker. TBWA\G1 Paris in partnership with DAN Paris and OMD Europe, created this special iPad ad that runs in The Economist. It's simple, unassuming but very highly disruptive and efficient communication piece.

 


Credits


Agency: TBWA\G1 Paris
Executive Creative Director: Rudi Anggono
Art Director: Matthieu Darasse
Copywriter: Alban Gallee
Content Manager: Nicolas Rocca-Serra
Web Developer: DAN Paris
Digital Innovative Media Director: Benjamin Levy
Nissan Europe Advertising Director: Arnaud Charpentier

view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Genres: Visual VFX

Categories: Automotive, Cars

TBWA Worldwide, Fri, 10 May 2013 08:34:12 GMT