NABS has begun its search for ten remarkable unsung heroes of the advertising and media world during this, its Centenary year.
Called the Centenary Award, it is part of the year-long celebrations which kicked off at the end of January with a 100 day countdown to NABS’ Big Birthday Bash on May 9th.
Line managers, bosses and peers are being asked to nominate their own ‘NABS Centurions’: practitioners who have gone out of their way for the greater good of the industry and who are influential through their personality and contribution as opposed to their job title.
Nominees should have worked in the industry for a maximum of five years. The selected Centurions will be chosen with the following criteria in mind:
- They should have a natural affection for, and commitment to, the industry that extends way beyond the ‘day job’
- They may help others, formally or informally
- They may have shown strength of character, perhaps through overcoming adversity
- They may be generous in the time they give to causes in which they believe
- Their very presence is infectious; they make others feel good.
A social media campaign will also be conducted through NABS’ website, Twitter and Facebook, as well as through word of mouth via NABS’ supporters, advocates and NABS’ Partner Card community. The judging panel is made up of senior industry luminaries, including NABS patrons and trustees who have been selected for their contribution to the industry. They are: Jeremy Bullmore (WPP), Cilla Snowball (AMV BBDO), Stevie Spring (BBC Children In Need), Naren Patel (Primesight), Phil Georgiadis (Walker Media) and Simon Daglish (ITV).
Jeremy Bullmore, NABS patron and former NABS president said: “A hundred years on, we want to use the landmark of the NABS Centenary to identify and honour a few remarkable people. Most good companies in our trade will have such a person. They're remarkable at least as much for what they're not as for what they are.”
Zoë Osmond, chief executive officer, NABS said: “Our Centenary Award is for those unsung heroes of our industry; those who go above and beyond the call of duty to make a real difference within their working environment and the industry as a whole.”
The ten NABS Centurions will win a seat at the NABS Big Birthday Bash, along with access to other career development opportunities. Shortlisted applicants will also appear in an issue of Campaign.