Save The Children has launched a hard-hitting film to raise awareness of the ongoing conflict in Syria.
Created by London ad agency Don't Panic, it follows a young girl through the course of a year, utilising the one-second-a-day format to staggering effect. In the 90-second film we first see her celebrating a birthday in the comforts of a cushy suburban British home, before her life begins to crumble around her. It ends a year later and with her coming to terms with being a homeless, fatherless refugee. On-screen text appears that reads: "Just because it isn't happening here doesn't mean it isn't happening."
The video coincides with the impending three year anniversary of the Syrian crisis, which has left approximately 130,000 people dead.
Agency - Don't Panic London
Creative Director & Script Writer - Richard Beer
Managing Director - Joe Wade
Account Manager - Sam Adams
Project Manager - Christina Chan
Video Production - Unit9 Film
Director: Martin Stirling
Producer: Geoff Morgan
Executive Producer: Elliott Tagg
Executive Producer: Michelle Craig
Director of Photography: Jacob Proud
Art Director: Charlotte Cooke
1st AD: Erica Gianesini
Costume Designer: Joseph Crone
Makeup Artist: Katie Coward
Little girl: Lily-Rose Aslandogdu
Mother: Michelle Archer
Father: Timothy Bond
Little boy: Kaizer Akhtar
Genres: In-camera effects, People
Categories: Charity, Corporate, Social and PSAslbbonline.com, Wed, 05 Mar 2014 17:27:17 GMT