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Samsung Partners with Amplify to Launch Music Competition and TikTok Docu-Series 'UNDSCVRD'

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UNDSCVRD will document the journey of five aspiring musicians, recruited via TikTok, as they collaborate with industry leaders to produce their own original single and accompanying music video

Samsung Partners with Amplify to Launch Music Competition and TikTok Docu-Series 'UNDSCVRD'

Samsung Electronics Australia has today announced UNDSCVRD, a nation-wide search for the country’s next up-and-coming recording artist that will also play out as a docu-style reality series on TikTok.

Presented by Samsung Galaxy, UNDSCVRD, has been developed in partnership with Australian production and talent agency, Amplify, and is the first of its kind, world-wide.

UNDSCVRD will document the journey of five aspiring musicians, recruited via TikTok, as they collaborate with industry leaders to produce their own original single and accompanying music video. The four-week video series taps into the popular vertical video format of TikTok and will be broadcast exclusively on the @UNDSCVRD_artist TikTok channel, with the first episode going live on Thursday 9 September, 2021.

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Edelman UK, Tue, 13 Jul 2021 09:02:00 GMT