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Saks OFF 5th and The Phluid Project Celebrate Pride Month with New Gender-Neutral Capsule Collection

14/06/2022
Marketing & PR
Los Angeles, USA
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Spot directed by Ezra Hurwitz of m ss ng p eces celebrates universal love and authentic self-expression

In this latest spot for Saks off 5th, Ezra Hurwitz directs a piece celebrating universal love and authentic self-expression, just in time for Pride Month. Full of colour and movement, the spot features Honey Balenciaga, West Dakota, Luis “Dosu” Carrera, Michelle Dorrance, Mila Jam, Courtney Taylor Key, Adriana Pierce, and Harper Watters.

This year as part of Pride Month, Saks OFF 5th is dropping another exclusive gender-neutral capsule collection with The Phluid Project. 100% of net proceeds from the collection will go towards The Phluid Phoundation, a non-profit organisation that supports the most vulnerable and marginalized members of the LGBTQ+ community – including BIPOC transgender and homeless LGBTQ+ youth.

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