Saatchi & Saatchi Australia has announce
that following five years working across various roles within the
agency, Toby Aldred has been promoted to general manager of Saatchi
& Saatchi Sydney.
Says Anthony Gregorio, CEO, Saatchi &
Saatchi: "Over the past five years, Toby has made a phenomenal
contribution to the success of the Saatchi business in Australia and his
promotion is a reflection of the high regard in which he is held.
"Toby literally embodies the 'Nothing is Impossible' spirit that is at
the heart of our brand and in my short time here, he has impressed me
with his ability and attitude. I look forward to working more closely
with him to continue to build on the success of the Saatchi brand well
into the future."
During his time at the agency, Aldred has
expanded Saatchi & Saatchi's relationship with St. George Banking
Group to also include BankSA and the Bank of Melbourne; leading to
award-winning campaigns that have scooped up metals at Cannes, D&AD,
Midas Awards (including two Golds) and The Webby Awards.
his time at the agency, the team produced three successive Cannes
Innovation shortlisted campaigns including Westpac Rescue Rashie.
to joining Saatchi & Saatchi in Sydney, Aldred was based in London
for six years working across brands including Royal Bank of Scotland,
NatWest, Ballantines, Chivas Regal and Dixons Store Group.
Aldred: "I'm humbled to receive any form of recognition for a job that
allows me to skip into work every day and collaborate with such
fantastic and interesting colleagues and clients."