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Saatchi NY Office Gets Trashed in New Music Video for Big Data's 'Clean'


Agency finds resourceful way to tear down old office in preparation for remodelling

Saatchi NY Office Gets Trashed in New Music Video for Big Data's 'Clean'

Saatchi & Saatchi NY recently remodeled its office and found the most resourceful way to tear it down. The agency invited pop electronic artist Big Data free rein for a quick demolition via an eccentric video shoot for their song “Clean (feat. Jamie Lidell).” The result is a collaboration that ended up producing a fun visual ushering in a new era for Saatchi’s office space. 

The video starts off at the beginning of a seemingly normal workday at a corporate office…with a sinister twist. The viewer soon comes to see that things run a little differently at “Big Data Corporate Headquarters” where a typical workday encourages a bloody, murderous battle-royale between its employees until they clock out at 5pm. 

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Genres: Action

Categories: Short films, Music video

Saatchi & Saatchi - USA, Wed, 04 Nov 2015 11:52:04 GMT