The blue rubber duck observes some big moments whilst in the bathroom, including kids playing in the tub (ship), a city slicker preparing for the most important clients of the day – his giggling children, a best man ahead of a wedding staring at his reflection as he practices his jokes, and the celebrations that follow a woman finding out she’s pregnant. 

The film, directed by impeccable Roman Valent, finishes with the new endline ‘Bathrooms matter. Visit the experts.’