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Saatchi London's New Bathstore Spot is an Elegant Ode to Bathrooms

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Roman Valent shoots simply wonderful 'Duck' ad

Saatchi London's New Bathstore Spot is an Elegant Ode to Bathrooms
Bathstore, a UK bathroom retailer, has launched “Bathrooms Matter”, an integrated advertising campaign featuring the brand’s iconic blue duck. 

The blue rubber duck observes some big moments whilst in the bathroom, including kids playing in the tub (ship), a city slicker preparing for the most important clients of the day – his giggling children, a best man ahead of a wedding staring at his reflection as he practices his jokes, and the celebrations that follow a woman finding out she’s pregnant. 

The film, directed by impeccable Roman Valent, finishes with the new endline ‘Bathrooms matter. Visit the experts.’

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Media Agency

Media Agency: Manning Gottlieb OMD

Creative Agency

Art Director: Mark Slack & Gemma Phillips

Copywriter: Gemma Phillips & Mark Slack

Creative Agency: Saatchi & Saatchi

Executive Creative Director: Rob Potts & Andy Jex

Planner: Paul Warwick

Producer: Marie Hughes

Production Assistant: Georgie Hammond-Chambers

Post Production / VFX

Post Production Company: Electric Theatre Collective

Production Company

Director: Roman Valent

Production Company: In-house


Audio Post Production: Factory Studios


Editor: Final Cut

Producer: Joe Myers

Categories: Retail and Restaurants , Retail Stores

Nicholas Berglund, Tue, 18 Aug 2015 10:25:04 GMT