Mon, 02 Mar 2020 11:29:29 GMT
Aviation Gin, the American Gin owned by Ryan Reynolds, released a video in celebration of Leap Day and the world’s oldest 21 year old.
The video stars Pittsburgh resident, Arlene Manko, who was born on Leap Day in 1936, meaning her birthday comes once every four years. It also means this Leap Day will be her official 21st birthday. To celebrate, Ryan Reynolds and Aviation wanted to make sure her first legal drink was Aviation Gin.
The campaign was created in collaboration with Maximum Effort and 160over90, with direction and editing by Bryan Rowland.
Aviation Gin is also honouring anyone else born on February 29th, 1936, who has had to patiently wait all these years to finally ring in their 21st birthday. Those of legal leap year drinking age can email Reynolds at Ryan@aviationgin.com for a gift card to an online spirits retailer.view more - Creative
Agencies: Maximum Effort and 160over90
Director/Editor: Bryan Rowland
Producer: Alec Eskander, Escape Velocity
Creative Team: Ryan Reynolds, Vera Keiter, Delilah Kim, George Dewey, Kelly Girth, Ryan Wagman, Rajiv Lahens
Categories: Spirits, Alcoholic Beverages160over90, Mon, 02 Mar 2020 11:29:29 GMT