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Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Rune Milton Directs the Inspiring Story of Star Quarterback Tom Brady for IWC

31/07/2020
Production Company
Los Angeles, USA
126
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IWC campaign captures passion and determination of the watch brand

Director Rune Milton’s launches the latest campaign for IWC, featuring Tom Brady and produced by Who’s McQueen Picture, Zürich. The short film, ‘Born of a Dream: A boy from San Mateo,’ takes us on an inspiring journey as Tom Brady, IWC Schaffhausen’s brand ambassador, accomplishes his dream of becoming a star quarterback, despite facing many obstacles.

Depicting Tom’s humble beginnings as a young boy with a big dream, Rune takes the audience on a visually stunning and captivating ride to some of the most significant milestones in his life and early career, emphasising Tom’s passion and determination that reflect the core values of the IWC brand.

 


Agency / Creative
Production
Post Production / VFX
Editorial
Music / Sound