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RSPCA's Christmas Toy Puppy Tale May Be The Most Touching Thing You'll See Today

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Campaign about the Christmas puppy named Woody, features an acoustic cover of the Simply Red song 'Stars', performed by Lucy Ellie

RSPCA's Christmas Toy Puppy Tale May Be The Most Touching Thing You'll See Today
RSPCA has joined the UK Christmas advert showdown with the story of Woody the abandoned toy pup.

The video tells the tale of Woody the Christmas pup who is thrown out with the rubbish before being rescued and taken in for care by the RSPCA.

The film, made to highlight the charity’s Kindness at Christmas campaign, features an acoustic cover of the Simply Red song Stars, written by Mick Hucknall. The song was performed by up and coming singer Lucy Ellie. 

Proceeds from the single are being donated to the RSPCA to help in their work rescuing, rehabilitating and rehoming thousands of animals every year. The charity is expecting to take in around 19,000 animals this winter. 

Part of the film was shot at RSPCA Birmingham Animal Centre, manager Deborah Caffull said: “While this video shows the tale of a toy dog -  the sentiment behind the story is very real. We rescue, rehabilitate and rehome dogs just like Woody every day, all year round. It was lovely to show all the different aspects of the work we do - from the inspector rescuing the dog, to him being treated by vets, looked after by our canine carers and volunteers before being re-homed. This time of year is very busy for us as an animal rescue charity and everyone pulls together to help the animals that come into our care - and this video really shows that.” 

Broadcast manager at the RSPCA, Alan Laxton, was part of the in house team that made the film. He said: “It was great to be able to reflect the work of the staff at the RSPCA and also the story of so many dogs - and other animals that come into our care. Staff gave up their own time to help us with the filming and while this story is of a toy dog - with a twist at the end - this story is played out every day across the RSPCA, but for real. We take in the most cruelly treated and neglected animals from across England and Wales and work hard to rescue, rehabilitate and rehome them.”
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Genres: Scenic, Storytelling

Categories: Home, Pet Supplies, Wed, 06 Dec 2017 10:20:46 GMT