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RPA Hires Albert Ocampo

08/11/2012
Advertising Agency
Los Angeles, USA
134
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Agency reveals new brand experience director

 

RPA, the largest advertising agency headquartered in Los Angeles, and the third-largest independent agency in the country, welcomes Albert Ocampo as RPA’s first-ever Brand Experience Director, reporting to Joe Baratelli, EVP, Chief Creative Officer.
 
Most recently, Ocampo directed the multi-platform design for the Cannes Lion, One Show, Clio and MIXX award-winning “Small Business Saturday” campaign by American Express. In addition to American Express, Ocampo has guided integrated brand experiences for Royal Caribbean, Microsoft, Trident, Mitsubishi and Toyota.
 
“Albert’s fine-tuned ability to create engaging and effective experiences across a wide spectrum of platforms will allow us to further broaden our ability to offer a 360-degree, fully integrated approach that creates interest, participation and conversation,” said Baratelli.
 
Ocampo’s role and ongoing assignment will be to guide and shape a more cohesive brand presence for the Honda automotive brand across all consumer touch points.
 
“RPA’s rich body of work speaks for itself, and I am excited about this opportunity to work with them on one of the most loved brands in the world, helping to grow that love between Honda and consumers,” said Ocampo.
 
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