MSLGROUP announced today that Ron Guirguis will join the company as CEO of its U.S. operation, effective September 14, reporting to global CEO Guillaume Herbette. Guirguis moves to the PR and engagement network from Edelman New York, where he headed their corporate and public affairs offering, the largest practice of its kind in the PR industry globally.
A veteran of the PR industry in North America, Guirguis has more than 20 years of experience in reputation management, corporate branding, issues and crisis, marketing communications and public affairs. He has been a trusted advisor for clients across a wide range of sectors, including financial and professional services, food and beverage, hospitality, telecommunications, aerospace and defence, health care, as well as natural resources and the environment.
Working together with Guillaume Herbette, Arthur Sadoun, Publicis Worldwide CEO, and leaders throughout the region and across the network, Guirguis is charged with leading MSLGROUP on a strong growth path to be one of the top agencies in the US.
Herbette commented, “Ron’s strong client experience and proven leadership skills have made him a natural choice to take MSLGROUP to the next level in the U.S., working with our teams to deliver the very best for our clients. He has the heart and courage to help MSLGROUP take on the biggest client challenges and the tenacity to see them through.” This is a tremendous opportunity,” said Guirguis. “MSLGROUP is doing some of the very best work in the industry. It has the talent, creativity and insight to build on the award winning work the team is already doing and deliver truly integrated marketing communications programs that drive business value for clients. I am excited to join MSLGROUP and the Publicis Groupe family.”
Prior to joining Edelman in 2012, Guirguis spent 13 years at FleishmanHillard, having held the role of Managing Director of Public Affairs for FH Canada and then Senior Vice President, Senior Partner and Deputy General Manager of FH’s New York office.view more - Hires, Wins & Business