Red Pipe Studios Partners Up for Gender Incentive Initiative

Hires, Wins & Business 62 Add to collection
10% for 50/50 initiative gives producers with gender-equal projects a 10 percent discount on services
Red Pipe Studios Partners Up for Gender Incentive Initiative

Red Pipe Studios announces that it has partnered up with the 10% for 50/50 initiative. 

The initiative, founded by Women in Film and Television International (WIFTI) and Chimney, gives producers with gender-equal projects a 10 percent discount on services from participating post houses and other service providers.

Red Pipe Studios is one of the participating post production companies joining the 10% for 50/50 campaign.

"The role stereotypes and gender imbalance in our industry has been a collective failure of reform for much too long. We applaud and embrace any initiative that aims to make a real change in this area, and "10% for 50/50" fits the bill perfectly. This is much needed and long overdue," says Erik Olsson, CEO at Red Pipe Studios.

Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Genres: Music & Sound Design

Red Pipe Studios, 1 year ago