In “Ice Cube Celebrates the Eames,” O’Shea Jackson, the rapper and actor also known as Ice Cube, talks about his love for architecture and how the work of legendary designers Charles and Ray Eames continues to inspire him.
Touring the home of Charles and Ray Eames, known as Case Study No. 8, Ice Cube explains how the couple’s beautifully designed home and hip-hop both make similar use of prefabricated pieces that fit together to form a whole.
The goal of the “Celebrate The Era That Continues To Inspire The World” campaign is to make the art from this impactful time in Los Angeles’s history more relevant to today’s popular culture. To show the world that the music, art, film and architecture they enjoy today is influenced by the art and artists of the Pacific Standard Time era. TBWA\Chiat\Day LA set out to accomplish this by pairing today’s leading cultural influencers from Los Angeles with the Pacific Standard Time artists from 1945-1980.
See the work: