senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Hires, Wins & Business in association withLBB Pro
Group745

Rapp UK Appoints Caroline Parkes as Head of Strategic Consulting

10/10/2018
Advertising Agency
London, UK
67
Share
Caroline joins RAPP UK with a wealth of experience, having run strategy departments at Proximity, LIDA and Craik Jones

RAPP UK has appointed Caroline Parkes to the newly created role of Head of Strategic Consulting. Reporting into Shiona McDougall, SVP Strategy, Parkes is tasked with developing RAPP’s strategic breadth and capabilities as well as driving business transformation and growth for existing clients. She will also be helping to guide innovation and creativity across the agency.

Parkes joins RAPP UK with a wealth of experience, having run strategy departments at Proximity, LIDA and Craik Jones. She has worked with some of the UK’s best loved brands including Boots, IKEA, First Direct and Oxfam, winning multiple awards throughout her career. Prior to joining RAPP, Parkes was running her own strategic consultancy where she advised clients on developing their brands and specifically, their customer engagement strategies. Caroline also sits on the DMA Awards committee and is category chair at this year’s awards.

Shiona McDougall, SVP of Strategy at RAPP UK, said: "Caroline’s deep understanding of strategy,  creativity and data make her the ideal person to help me lead RAPP UK’s strategic vision. Her experience across the sector and not least her passion for creativity gives us an important edge that I know our clients will relish”.

Caroline Parkes said “RAPP’s capabilities in data and marketing sciences mean that it’s an agency with its foot firmly placed in the future. Coupled with its creative vision and unrivalled client base make it an exciting place to be and I am thrilled to be part of the team.”

SIGN UP FOR OUR NEWSLETTER
Work from RAPP
The Life Saving One
Ann Summers
20/06/2023
49
0
Long Story
Fumble
16/12/2022
11
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0