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Radio Industry Bodies Restructure to Maximise Digital and Multiplatform Opportunity

11/03/2022
Media
London, UK
33
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Global, the BBC, Bauer and Radiocentre restructure two radio bodies, Radioplayer and Digital Radio UK

The BBC, Global, Bauer and Radiocentre have jointly agreed to restructure two radio industry bodies, Radioplayer and Digital Radio UK, following the Government & Industry Digital Radio and Audio Review.

The cross-industry collaboration means the BBC, Global and Bauer will significantly increase investment in Radioplayer. This is to ensure radio and audio remains easily accessible and prominent in cars and on other IP platforms to the benefit of all audiences, and to pursue further international collaboration for the good of the wider radio industry. The activities of Digital Radio UK will also transfer into Radioplayer.

The Review highlighted that there are ‘significant benefits’ from strengthening the partnerships and cooperation between UK broadcasters, partnerships with European radio broadcasters, audio device manufacturers and with retailers to promote the benefits of radio and audio, and the increased choice of services available

While FM will continue to play a critical role until at least 2030, the future of radio is both digital and multiplatform, with online platforms playing an increasingly important role alongside DAB/DAB+ in securing radio’s digital future, with cars in particular representing a critical emerging connected environment. 

Digital Radio UK was founded in 2010, when only 25% of radio listening was digital. By 2021 this had increased to 65%. With digital listening firmly established the next growth opportunity will be global IP platforms, as new technologies continue to develop.

Ford Ennals has decided to step down as CEO of Digital Radio UK, having achieved Digital Radio UK’s mission to accelerate digital listening, and is moving to a new role in commercial radio outside of the UK. 

In a joint statement the BBC, Bauer, Global and Radiocentre said: “We know there are further significant changes taking place in the audio market and in how audiences are accessing our content, as the recent Digital Radio and Audio Review highlighted.  The newly structured Radioplayer, combined with increased investment and continued collaboration, will allow us to embrace every digital opportunity available to us and successfully deliver the next phase of innovation and transformation for the radio industry. We’d like to thank Ford Ennals for his services to digital listening, which is now the way most people listen to radio.” 

Radioplayer is a cross-industry collaboration – a broadcaster-led, not-for-profit organisation dedicated to keeping radio listening simple in cars and on other connected devices including smartphones, smart-speakers and web browsers, and to ensuring easy access to radio and broadcaster audio for audiences. 


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