RadicalMedia US
Wed, 26 Jun 2019 14:13:00 GMT
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RadicalMedia's Steve Miller Wins at Cannes with Busch Beer
The ‘Busch Guy’ campaign picks up four Bronze Cannes Lions
RadicalMedia announces that Steve Miller has won four Cannes Lions for his campaign for Busch Beer.
The campaign won Bronze Lion Campaign Awards for ‘What Beer is That’, ‘Falconer,’ ‘Camo’ and ‘News.’ The ‘Busch Guy’ campaign uses the tagline 'The Sound of Refreshment' to depict appropriate scenarios to crack open a crisp, cold, refreshing can of Busch in the great outdoors. The humorous campaign was directed by Steve Miller and produced by RadicalMedia with creative partner Deutsch. Steve Miller is best known for his Dos Equis 'Most Interesting Man In the World' campaign and directing several Geico and Apple spots.
video
The ‘Busch Guy’ Campaign Wins Four Bronze Cannes Lions
Offline
Edit Company: Mackcut
Editor: Ian Mackenzie
Edit Assistant: Mike Leuis
Producer: Gina Pagano
Post Production / VFX
Colourist: Tim Masick
VFX Supervisor: Jade Kim
Post Production Company: The Mill
Producer: Chris Kiser
Production Company
Production Company: RadicalMedia
Executive Producer: Gregg Carlesimo
Director: Steve Miller
Producer: Laura Heflin
Sound
Sound Company: Sonic Union
Sound Engineer: Steve Rosen
Producer: Justine Cortale
Client
Brand: Busch Beer
Creative Agency
Creative Agency: Deutsch NY
Executive Creative Director: Jeff Vinick
Chief Creative Officer: Dan Kelleher
Creative Director: Heather English, Marques Gartrell
Producer: Crissy Cicco
Categories: Beers, Alcoholic Beverages
RadicalMedia US, Wed, 26 Jun 2019 14:13:00 GMT
