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Quigley Hires Dalton Mangin as Chief Revenue Officer

16/03/2023
Advertising Agency
Los Angeles, USA
439
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Highly experienced long-time Havas veteran will focus on expanding revenue and growth

Quigley, the largest WBENC-certified woman-owned full-service advertising agency in the country, specialising in performance marketing, announced that Dalton Mangin has joined the agency as chief revenue officer. In this new role for the agency, Dalton will concentrate on building revenue and growth by overseeing the agency’s growth team, while focusing on forging new strategic alliances and partnerships, overseeing all brand and business strategy as well as all agency communications. 

Based in Los Angeles, with an office in New York City, Quigley’s fully integrated offerings include brand planning, creative development, comms planning, integrated 360 media, data science & analytics, UX and D2C & E-Commerce. Understanding that brand is the strongest demand engine clients have, the agency’s work is centred on its Brand-Led, Demand-Driven philosophy that leverages a brand’s equity to drive demand across every phase of the consumer journey. 

“Dalton’s extensive experience at Havas and his proven track record in packaging services and solutions that drive revenue for brands will serve our clients’ needs extremely well,” said Renee Hill Young, co-founder, Quigley. “When our CEO, Carl Fremont, first introduced Gerald Bagg and me to Dalton, we knew we had found the perfect person to expand this next phase of the agency’s growth. I’m thrilled with what we will accomplish together.”

A seasoned marketing professional with over 25 years’ experience on both the agency and client side, Dalton brings a broad perspective to Quigley. Prior to joining the agency, he spent the last 20 years at Havas, initially as VP and ultimately as EVP of growth. Adept at engaging new clients, and then scaling and achieving growth, Dalton has built a reputation for his understanding and insights in maximising efficiencies and overall ROI across the consumer journey.

“There has never been a more exciting, yet challenging time for brands to connect with their audiences and drive them to action. Modern marketing requires a fully integrated approach, which is the basis of Quigley’s Brand-Led, Demand-Driven methodology,” said Dalton. “Quigley’s long-term relationships with its clients are a testament to the strength and success of its approach to solving complex business challenges. I was equally drawn to the fact that Quigley is a woman-owned agency with DE&I baked into its core. The culture within the agency is one evidenced by responsiveness, tight communication, respect, and team comradery. All of this coming together helps ensure that we are adept at reaching the right consumers at the right times with the right messaging and compelling them to take action, ultimately taking our clients to greater levels of success. I’m very happy to join the amazing team at Quigley during such a significant time in the agency’s growth.”

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