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Quad's 'Road to Sensations' for Peugeot and BETC

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Director Filip Tellander uses vivid childhood memories to show power of new Peugeot Crossover

Quad's 'Road to Sensations' for Peugeot and BETC

For the launch of the new Peugeot 3008 Crossover, Quad and BETC play with the French car maker's theme of "Motion & Emotion," to create a film captures the power of the driving experience through the tantalizing sensory memories we've kept since childhood.

Shot in Chile and the French alps, the film takes you through splendid landscapes and visceral moments thanks to the artistic visual storytelling of director Filip Tellander. 

This film also marks Quad's first project with this Scandinavian director who is represented by Quad in France and B-Reel elsewhere.  



Credits


AGENCY: BETC

Creative Director: Vincent Behaeghel

Creative Director: Rémi Babinet

Artistic Director: David Aronson & Juri Zaech

Copywriter: Samuel Moore

TV producer: Thibault Blacque-Belair

PRODUCTION: Quad

Director: Filip Tellander

Director of Photography: Mattias Rudh

Producer: Martin Coulais

Line Producer: Claudia Traeger

Production Service: Jacarandafilms

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Genres: Scenic

Categories: Automotive, Cars

QUAD Group, Wed, 29 Jan 2014 09:41:46 GMT