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Put Your Headphones on for Food Hall's ASMR TV Ads

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The films from Food Hall use tactile sound recorded whilst cooking to recreate ASMR

Put Your Headphones on for Food Hall's ASMR TV Ads

Food and beverage specialists Food Hall have produced three ASMR-driven TV adverts for major European restaurant chain, Roadhouse, focusing on their quality ingredients. 

Using the robotic Bolt, high-speed cameras and super-macro lenses, Director Scott Grummett captured sensational food moments and then aligned these with intimate, textural and creative sound design. The more tactile sound design aims to mimic the effects of ASMR to give viewers a tingle before dinnertime. 

You can check out the first spot in the campaign below:


You can check out the second spot below:


And you can check out the third and final spot below:

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CREDITS

Client: Cremonini / Roadhouse Italy

Director: Scott Grummett

Producer: Jason Underhill

DOP: Marcus Autelli

Production Company: Food Hall

Directors Reps: Lemonade

Food Stylist: Jack Sargeson

Editors: Farah and Alec @ Nice Biscuits

Motion Control: Mr Moco

High-Speed Camera: Barnard @ Take Two

VFX Post: Nice Biscuits

Audio: Alistair Bolt @ SNK Studios

Categories: Food, Restaurant

Lemonade Reps, Wed, 23 Oct 2019 12:39:28 GMT