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PushON to Make Waves with New Splash About Website

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Digital marketing agency appointed to UK's leading safety swimwear brand

PushON to Make Waves with New Splash About Website

Award-winning digital marketing agency PushON has been appointed by Splash About, the UK’s leading brand of safety swimwear, sun protection products and buoyancy aids for babies and children.

PushON will be managing the full eCommerce proposition for the entire Splash About brand, including rebuilding the website using the Magento platform and managing its online marketing strategy. Magento is one of the most popular open source eCommerce software platforms available.

PushON are experts in Magento and hold silver partnership status. This accreditation means the agency is one of the only 50 companies in the UK able to claim Magento certification.

Due to the breadth of digital expertise available, PushON will be managing the online marketing strategy for the Splash About website, including the management of its PPC campaigns and SEO.

Simon Wharton, managing director of PushON, commented, “Splash About is an innovator in its field having developed the very first float jacket for Center Parcs and with our full SEO and development skills we will be building on the already strong brand, whilst also working to attract traffic and conversions from a wider range of search terms.

“As eCommerce heads into the busiest period of the year, competition is fiercer than ever and our services will ensure that Splash About are acquiring as many new customers as possible and that their user experience is seamless on the Magento platform to encourage customer loyalty.”

Lesley Beach, financial and operations director at Splash About, said, “PushON has the perfect mix of strategic online marketing insight and development expertise that Splash About needs to grow its brand into new territories. We are looking forward to working with PushON to drive online sales of both our core products as well as driving our new product ranges and designs.”

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lbbonline.com, Fri, 29 Aug 2014 15:23:56 GMT