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Pulse Films Signs Award Winning Director WARD

05/12/2022
Production Company
London, UK
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WARD joins the directors roster for commercials in the US and UK

Award-winning studio Pulse Films, today announces, director WARD will be represented on their roster for commercial work in the US and UK. The Ciclope Africa Grand Prix and AICP winner is one of the most exciting rising stars in the industry. 

Brands have consistently sought his fresh perspective of youth culture, working internationally for several high-profile clients such as adidas, G-Star, Nike, Puma, Sony, Hyundai and most recently his Guinness world cup film for AMV London.

WARD began to make his mark as a documentary photographer capturing niche sub-cultures within the South African youth landscape. His keen observational eye allowed for a seamless and honest transition from his documentary aesthetic into a commercial frame. The transition from stills to film was natural, originating from the request of a client to transform his still lens into motion. His unique ability to capture raw humanity within a modern visual lens is now a standout characteristic within his work. 

His short film 'Luck is Alive' for Mami Wata won best Visual Style at AICP this year – WARD has also picked up Vimeo – Best of Staff Picks and Best of the year longlist in 2022 as well as Loeries – Gold: Film Craft Cinematography. As well as being picked up by many short film festivals, and showing at Miami Art week the December.

Davud Karbassioun, president Pulse Films said, “WARD work speaks for itself. It creates a feeling that can’t be put into words, brining a welcome fresh perspective to filmmaking.  He is one of the most exciting rising talents out there, we are honoured to be in his corner, and excited about the journey ahead.”

WARD commented “I’ve always admired Pulse Films, it was more than just the high quality of work and impressive roster, but the diversity of work, and the way it was communicated that I connected with. After chatting with Dav and the team, it was clear we have shared values and a like minded approach to film making. To be a part of the Pulse family is a dream come true, and I cannot wait to see what we can achieve together.”

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