Pulse Films Signs Agusta YR

Award-winning studio Pulse Films, today announces, that director Agusta YR will be represented on their roster for commercial and music video work in the UK and US. 

Agusta YR has cemented herself as a highly sought-after young director. The emerging talent has created a distinct, exciting artistic style that resonates through her work. Her unique focus on ground-breaking three-dimensional and virtual reality artwork really sets her apart. In 2020, Agusta was featured in the reputable 'Dazed 100' list of innovative creators by Dazed Media and featured in the British Fashion Council’s New Wave: Creatives 2020 list of innovative creators. 

Often addressing contemporary social topics, such as body and beauty standards, and the evermore digital world that we inhabit, Agusta’s work also carries depth and meaning. The list of world-renowned brands and artists that Agusta has worked with includes names such as Gucci, Converse, The 1975 and Remi Wolf.

Since signing with Pulse Films, Agusta YR has already made her mark on the music video scene. Last month, she delivered a highly creative new video in her signature style, with violinist and singer Sudan Archives. ‘NBPQ (Topless)’ bursts with all the surreal, colourful, and vivid imagery that you would expect to see from Agusta. The dreamlike piece features distinctive VFX and conveys the message of Archives' track: redemption and freedom.

Rik Green, executive producer, head of music videos at Pulse Films commented: “When I first came across Agusta's work I knew we had to work together. Her creativity is captivating, and I cannot wait to see how she uses her background in design and virtual reality to push the boundaries, of visual storytelling."

Agusta YR said: "I’m so excited to be a part of Pulse Films. To be amongst some of my favourite and such well-established directors as well as an amazing crew of people is truly an honour."