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Publicis Healthcare Group Wins Two Cannes Lions at the Lions Health Festival



Real Science Communications London & Saatchi & Saatchi health Sydney awarded

 Publicis Healthcare Group Wins Two Cannes Lions at the Lions Health Festival

Publicis Healthcare Communications Group(PHCG), the largest health-oriented agency network in the world, earned two Lions at the inaugural Lions Health Festival in Cannes. There were more than 1,400 entries in this first year, making Cannes Lions Health the largest health and wellness awards show in the world.

The Lions Heath Awards won by PHCG agencies were:



Agency: Real Science Communications London, part of PHCG Client: Takeda Schizophrenia Education

Category: Broadcast Film

Campaign: “The Boy I Used to Know” Creative Director: Shaheed Peera Copywriter: Yvonne McCavoy

Art Directors: Shaheed Peera, Nick Robinson, Neil Croker



Agency: Saatchi & Saatchi Health Sydney Client: Sanofi Pasteur Vivaxim

Category: Print

Campaign: “Cocktail Critters” Creative Director: Marc Law Copywriter: Sharon Howard-Butler

Art Directors: Marc Law / Craig Chester

“We’re proud to see our agencies and clients’ work honored at this important first Cannes Lions Health Awards,” said Nick Colucci, CEO, PHCG. “Our industry has not always embraced awards, and the Festival is a challenge to our industry to push itself creatively.”
Kathy Delaney, Global Chief Creative Officer of Saatchi & Saatchi Wellness, served as President of the Health and Wellness Jury. Delaney commented, “With much consideration, we narrowed down the entries to identify the most innovative work that was based on a powerful human truth and then brilliantly executed. I’m proud of the work we selected to receive this prestigious award and feel inspired by the global community’s passion for raising the bar of creativity.”
Representing the pharma jury was Alexandra von Plato, President and Global Chief Creative Officer, Digitas Health Life Brands and Publicis Life Brands, who said, “The pharma jury reviewed over 600 submissions and spent countless hours debating and defining what constitutes  creative excellence in pharma. There was a lot of impressive work, and the winning campaigns deserve this prestigious recognition.”

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Publicis Worldwide, Mon, 16 Jun 2014 14:49:55 GMT