Publicis Conseil
Wed, 17 Dec 2014 09:48:59 GMT
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Publicis Conseil's Emotional Parody of the Ice Bucket Challenge
Action Froid spot reminds people not to forget the challenge of winter coming to the homeless
After the huge success of eastern’s Ice bucket Challenge, Action Froid (Action against Cold) which is a French organisation of citizens active all over France, gently reminds people not to forget the challenge of winter coming to thousands homeless people.
Claude, a 40-year old homeless person does NOT nominate his friends nor their dogs. Because nobody deserves ice water on their heads instead of a roof. A parody to raise funds for all Action Froid initiatives.
video
Action Froid Ice Weather Challenge
CREDITS
Music / Sound
Post Production / VFX
Brand
Production
Agency / Creative
CREDITS
Brand
Post Production / VFX
Production
Music / Sound
Agency / Creative
Genres: People
Categories: Corporate, Social and PSAs, Associations
Publicis Conseil, Wed, 17 Dec 2014 09:48:59 GMT
