Peach
Hobby home page
Soundlounge
Electriclime gif
AdGreen
jw collective
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Publicis Conseil & Orange International Brighten Up the New Year

Creative 162 Add to collection

Pan-African campaign launches across TV & online

Publicis Conseil & Orange International Brighten Up the New Year

Lights Out is the new pan-African campaign by Orange International conceived for the festive season. A celebratory film, the spot illustrates the unique atmosphere that stretches across the African continent during the end of year festivities.

An ever-growing crowd heads happily towards the city centre. Everyone wants to gather together to celebrate the New Year, hoping for the moment to be as surprising as it is magical. 

This film illustrates the importance of words and how, thanks to Orange, the end of year festivities were truly spectacular. 

Conceived by Publicis Conseil, the film is broadcasted on TV in Cameroon, Botswana, Kenya, Madagascar, Guinea Conakry, Mauritius Island, Ivory Coast, Niger – and on the web in France.


view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.
Client

Advertiser: Orange International

Production Company

Director: Grant de Sousa

Producer: Alan Lawson

Production Company: Bird Films

Music

Music Production: Pierrick Devin (25 HAD)

Sound Mix: Boris Nicou

Creative Agency

Creative Agency: Publicis Conseil

Art Director: Antoine Querolle, Etienne Deloraine

Copywriter: Antoine Querolle

Strategist: Holly Chenu

Team Manager: Justine Gentil

TV Producer: (Prodigious) Pierre Marcus, Guillaume Delmas

Genres: People

Categories: Mobile Network, Consumer Electronics

Publicis Conseil, Tue, 06 Jan 2015 13:59:47 GMT