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Publicis Conseil for Surfwear Brand Soöruz

Creative 526 Add to collection

Now showcasing its surf wetsuit collection: The Fire Head Bamboo Flex range

Publicis Conseil for Surfwear Brand Soöruz

Soöruz, the surfwear brand from La Rochelle, is now showcasing its surf wetsuit collection: The Fire Head Bamboo Flex range. These wetsuits designed for surfing in extreme winter conditions are made of bamboo fibres. A state-of-the-art material, bamboo provides the ultimate cold resistance while being eco-friendly and antibacterial. 

 


A cold resistance translated by the Publicis Conseil agency into 2 beautiful and stunning visuals featuring surfers waiting for a wave to peak… underwater. And guess what? Thanks to the Fire Head Bamboo Flex, you’re warmer in the water than out.
Once again, with Soöruz: No Guts, No Glory.


Credits 


Soöruz: Yann Dalibot et Matthieu Barat


Agency: Publicis Conseil
Chief Creative Officer: Olivier Altmann
Creative Director: Frédéric Royer
Copywriter: Alexandre Boutry
Art Director: Léna Monceau
Account managers: Patrick Lara, Laëtitia Vitalis
PR Manager: Emilie Seid 
                 
    
Production Print                
Illustrator 3D: Antoine Mairot / LA MANUFACTURE PARIS 
Creative Retouching: MK STUDIO PARIS
Production: MK STUDIO PARIS            
Art buyer: Jean-Luc Chirio 
Media plan: Press & Outdoor

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Publicis Conseil, Thu, 23 May 2013 09:25:26 GMT