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PS260 Wins at 2018 Cannes Lions

Awards and Events 72 Add to collection

Editorial work on American Greetings' spot 'What It Means To Love' secured the post house's honours at the 2018 ad award event

PS260 Wins at 2018 Cannes Lions

Last week, P.S. 250's editorial work on American Greetings “What It Means To Love” won a Cannes Lions International Festival of Creativity Bronze Medal in the Communication: Films Category.   

Edited by P.S. 260's JJ Lask, with creative direction from our good friends at MullenLowe U.S., Park Pictures , and The Mercadantes, the viewer sees a strikingly honest portrayal of what it means to love through a melange of sentimental but complex relationship scenarios.

The audience experiences moments of silence, frustration, loyalty, anger, empathy, and of course, affection. 
 
The post production house released a statement that said, "We’re so proud of our editorial team, who made this project come to life with their creativity, enthusiasm, and dedication. Let’s pop the champagne for a job well done!". 


video
American Greetings, What It Means To Love
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PS260, Thu, 28 Jun 2018 18:13:32 GMT