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Proximity Düsseldorf Adds Two Managing Directors

Advertising Agency
Düsseldorf, Germany
Tim Wettstein joins as creative MD from Team One in Dallas, while Tim Holman is promoted to MD
Tim Wettstein and Tim Holman added to management team as managing directors
Proximity Worldwide in Düsseldorf is growing dynamically, expanding its management team and adopting an even more international approach. The agency has secured a first-class new recruit for digital and data-based marketing communications: Tim Wettstein (36), who will be strengthening the management team in the role of creative managing director, with immediate effect. In addition, Tim Holman (31), currently client service director at Proximity Worldwide, has been appointed managing director.

Thus, Wettstein and Holman will be expanding the management team headed by CEO Sue Nisbet, while Oliver Heinrich will continue to support the management team in the post of ECD.

Wettstein, an internationally respected and successful creative specialist, is joining Proximity Worldwide in Düsseldorf from Team One in Dallas, where he served as ECD with responsibility for the Lexus account in North America. Previously he had worked for 72andSunny, CP+B, J. Walter Thompson and BBDO New York.

Wettstein managed campaigns for Google, Gillette, Best Buy and Call of Duty and was a prizewinner in various international competitions, including Cannes Lions, the Webby Awards, the CLIO Awards, D & AD, the LIA Awards, One Show and the Effie Awards. One of his best-known works is the interactive 3D installation "Eye Contact Installation", commissioned by Autism Speaks and The Ad Council. It is now part of the permanent collection in New York's Museum of Modern Art.

Holman joined Proximity Worldwide in Düsseldorf in June 2017 as client service director, having worked for Clemenger BBDO in Melbourne. His responsibility for new business led to the recruitment of a number of new clients within a short space of time, among them Fontem Ventures, Bayer Companion Animal Health, Porsche, Tradus and Hewlett Packard.

His specialist fields include digital brand management and activation in addition to the development and implementation of globally integrated campaigns for Proximity Worldwide clients.

According to Proximity Worldwide Düsseldorf CEO Sue Nisbet: "Our agency serves companies with global operations and clients in more than 60 countries make use of its digital and data-driven expertise in marketing communications. So we are delighted that with Tim Wettstein and Tim Holman our management team will now be even more international. Their know-how will provide our agency with extra dynamism. Together with them we will continue to grow our business still further."
Work from BBDO Group Germany
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