Tue, 12 Jul 2022 14:38:01 GMT
Clio Entertainment and Prime Video are calling on new and emerging creatives without significant experience working in entertainment marketing to submit big, bold advertising ideas to establish Prime Video as a unique player in the streaming space with a holiday brand campaign celebrating the immersive experience of Prime Video’s entertainment content.
The challenge is to create an inclusive holiday-themed connection to the depth of Prime Video’s entertainment hub using the tagline, See Where It Takes You--diving deep into Prime Video series and movies, features like X-Ray, Channels like Showtime and Starz, TVOD movies, the marketplace, customer reviews, and brand social handles to find charmingly nerdy connections and bring them to life in unexpected ways.
The idea could be any or all pieces of a multimedia integrated campaign, including: Vis ID, AV, Static or Motion Design, Digital/ Mobile, Music, Experiential/Events, Out of Home, Partnerships & Collaborations, Print, Social Media and Influencer delivered as a case study video, pdf, or ppt deck. While bar-raising execution is always appreciated, the best IDEA wins.
Entries in the competition will be judged by the Clio Entertainment Television Executive jury, who will select one winning entry to be produced and supported with media. The winner will receive their Clio statue onstage at the Clio Entertainment Award Show on November 15th, 2022 at The Dolby Theatre in Hollywood. Additionally, the creator of the award-winning submission will work as an Honorary Creative Director alongside the Prime Video brand and creative team. A shortlist of submissions will be recognised for outstanding achievement within an editorial piece on Muse by Clio and on the Clio Winner’s Gallery.
The cost to submit is $1 and the deadline for entries is Friday, August 12th, 2022. More information and a creative brief can be found here.view more - Awards and EventsClio Awards, Tue, 12 Jul 2022 14:38:01 GMT