GAS™ Music
Wed, 26 Jan 2022 15:22:47 GMT
GAS Music has produced the soundtrack to BBC’s coverage of the Beijing 2022 Winter Olympics.
Created by BBC Creative, directed by Balazs Simon of Blink Ink, GAS Music composed an original score for the 40 second trailer which premiered at the weekend and the 30 second title sequence used across all of BBC’s coverage.
The creative agency also produced the dynamic-ice-smashing sound design which adds drama to the whole piece.
There will be over 300 hours of live coverage on BBC1 and BBC2 during the competition, which is being held 4th-20th February.
Hazel Irvine, Jeanette Kwakye, Ayo Akinwolere and JJ Chalmers will lead the coverage, with Clare Balding hosting a daily highlights show on BBC2 and Aimee Fuller presenting Extra, a daily one-hour extended highlights show on BBC3. Second live stream available on BBC iPlayer, Red Button and the BBC Sport, and live restart function available on BBC iPlayer
Continuing the theme of the Northern powerhouse, the main coverage will come from BBC Sport’s presentation studio at Media City UK, providing a ‘ski lodge’ setting for the production.
GAS Music account director, Vicky Hodgkisson said: “Seeing the final asset come out this weekend has been so rewarding. It reflects a thoroughly enjoyable couple of months collaborating with the talented, super nice guys at the BBC and BlinkInk.”
view more - CreativeAGENCY: BBC Creative
CREATIVE DIRECTORS: James Cross, Tim Jones
CREATIVES: Stuart Gittings, Reuben Dangoor
HEAD OF PRODUCTION: James Wood
PRODUCER: Liz Dolan
PRODUCTION MANAGER: Jess Greshoff
PLANNER: Sam Pavey
PROJECT MANAGER: Matt Totterdell
HEAD OF SPORT MARKETING: James Parry
MARKETING MANAGERS: Helen Dean, Kate Plowright
PRODUCTION COMPANY: Blink Ink
DIRECTOR: Balázs Simon
PRODUCER: Rebecca Little
EXECUTIVE PRODUCER: Bart Yates
MUSIC: GAS Music
SOUND DESIGN: GAS Music
AUDIO MIX: GAS Music
GRADE: Glassworks
Categories: TV and Radio, Media and Entertainment
GAS™ Music, Wed, 26 Jan 2022 15:22:47 GMT