PMK•BNC, a global marketing and communications firm that specializes in entertainment and popular culture, announced the expansion of its London office with long-time agency executive, Kevin Gessay, being appointed Managing Director. The move expands Kevin’s role to include oversight of all London office activities, as well as leading the agency’s efforts with global brand clients and continuing to grow PMK•BNC’s presence in the International marketplace.
“Our vision at PMK•BNC has always been to be the authority in Popular Culture and Entertainment,” said Chris Robichaud, the agency’s Co-CEO. “In order to achieve our vision, we realized from the start we must be global in our reach. We have been successful the last few years in building out a talent booking business and doing some consulting, but we are thrilled to now have the opportunity to really scale our offering in London with Kevin at the helm.”
With more than 15 years of experience, including overseeing the influencer marketing department in Los Angeles, Gessay has created relationships and experiences for leading brands such as Haig Club, Audi, Samsung, Diageo, Caesar’s Entertainment, Ketel One, IWC, Cirque de Soleil, Ferrari, Tod’s, Stella Artois, and Fiji Water.
“I feel there is so much opportunity for the London PMK•BNC office to showcase a unique offering to Europe and beyond,” said Gessay. “I’m very excited to be part of the global expansion of the agency.”