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Phillip Schofield Zips By for Brothers and Sisters' Latest Ad

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MindsEye's Andrew Gaynord directs second spot in the 'Be More Like Phillip Schofield' campaign

Phillip Schofield Zips By for Brothers and Sisters' Latest Ad

Brothers and Sisters has today launched the second ad in the major new campaign for - starring much-loved celebrity Phillip Schofield.

The ad, ‘Library’ – one of a series of tongue-in-cheek ads where viewers secretly follow Schofield as he goes about his daily life - features Phillip Schofield zip-wiring in at speed to open a library. Phillip cuts the ribbon and dashes off again, with the voiceover stating that whilst may not be as ‘quick as Phil’, you could sell your car within an hour of getting a quote.

The campaign, which launched with a 60-second TV teaser in December, uses the new strapline 'So Quick. So Simple. So Schofield.' and aims to prompt reappraisal of as 'the most Phillip Schofield way to sell your car.'

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Sound Design: Will Cohen/Mike Bamford @ String and Tins

Voice-over: Tim Key


Editor: Mark Davies

Post Production / VFX

Post Production Company: Giles Cheetham/Ryan Knowles @ ETC

Production Company

DOP: Jamie Cairney

Producer: Ben Sullivan

Print / OOH

Photographer: Kent Mathews

Print Producer: Seb Roskell

Media Agency

Media Agency: MediaCom Manchester

Creative Agency

Creative Agency: Brothers and Sisters

Executive Creative Director: Will Flack and Aaron Willmer

Senior Account Manager: Nadine Abeledo

Senior Art Director: Robbie Ferrara

Senior Copywriter: Rory Robinson

TV Producer: Kate Banks

Typographer: Ricardo Stoco

Genres: People, Comedy

Categories: Automotive, Services

Brothers & Sisters , Wed, 03 Jan 2018 10:33:10 GMT