2 months ago
Hybrid consultant/creative agency Phenomenon has hired Sandy Song to the newly created position of chief client officer.
Sandy comes from 180LA, an Omnicom agency, where she was most recently managing director and prior to that, group brand director. In addition to working at Deutsch, Team One and RPA, Sandy’s experience of leading teams and award-winning brand campaigns spans a rich spectrum of categories, including education, telecommunications, QSR, CPG, fashion, and automotive on global brands that include Honda, Visa, Del Monte Foods, Pepsico, Taco Bell, Mitsubishi, Lexus International and University of Phoenix.
“In an industry where clients are the lifeblood, and at this stage in our evolution, we felt it necessary to have executive leadership that advocated for, worked on behalf of, and focused exclusively on client satisfaction and retention,” said Phenomenon’s founder and CEO, Krish Menon. “We’re pleased to have her fresh perspectives and lucky to have Sandy join our team.”
Sandy will focus on providing a true partnership to Phenomenon’s entire client roster, and ensuring that there are top-notch, curated teams to service the business. She is dedicated to talent growth, development and representation, understanding that varied experiences in both professional and personal backgrounds are critical to shape thinking and informing the work.
“My goal is to enable and empower our gifted creative minds to do what they do best – bring to life, unexpected, solutions-oriented, results-driven strategies for our clients,” says Sandy. “I’m excited to contribute in a meaningful way and am very much looking forward to unleashing the potential that I know we have."
Sandy started at Phenomenon in January as a consultant, whereupon she discovered that Phenomenon’s fresh approach to solving for client business needs and the goals and values of the agency aligned well with her own vision and practice, which made for a natural fit and way forward.Marketing Matters, 2 months ago