Pereira & O'Dell for Realtor.com

From Pereira & O'Dell come three new spots for Realtor.com's online campaign 'Find It First,' directed by Daniel Strange for Über Content.  "Your Dream Bathroom," "Your Dream Den," and "Your Dream Kitchen," depict scenarios of a person with their heart set on a property, only to realize that they're not the only one coveting the same dream home.  The potential home buyers find themselves fighting over the remote, crowding the bathroom, and hogging counter-space in the kitchen.

Director Daniel Strange injected his signature sense of humor into the spots to highlight the competitive home buying process.  And if there's one thing Strange knows it's how to make people laugh, as the director of nearly all of the episodes of "Between Two Ferns," the successful viral faux interview series with Zach Galifianakis, including the episode featuring Natalie Portman which remains one of Funny or Die's all-time most-viewed videos.

 

 

 

Credits

Client: Move, Inc
Product: Realtor.com
Campaign: Find It First
Titles: "Your Dream Bathroom," "Your Dream Den," "Your Dream Kitchen"

Agency: Pereira & O'Dell
Agency Location: New York, NY
Producer: Jessica Friedman
Executive Creative Director: Dave Arnold
Director of Production: Jeff Ferro
Sr. Copywriter: Jake Dubbs
VP of Client Service: Gary Theut
Management Supervisor: Marisa Quiter

Production Company: Über Content
Prod. Co. Location: Los Angeles, CA
Executive Producer: Preston Lee and Phyllis Koening
Producer: Steve Wi
Director: Daniel Strange
Head of Production: Mamta Triveldi
Staff Production Manager: Adam Litt
Director of East Coast Sales: Cara Wenig
Line Producer: Donna Waxstein

Editorial Company: Fluid
Editorial Co. Location: New York, NY
Executive Producer: Laura Relovsky
Producer: Leanne Diamond
Editor: Heather Danosky