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Creative in association withGear Seven
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Pepsi Fan Portals Pair NFL Stars with Unlikely Scenarios in Valiant Pictures Campaign
06/10/2020
Group745
Marketing & PR
Los Angeles, USA
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Fans of participating teams can win prizes as part of the campaign
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The Pepsi Fan Portals bring audiences the Fall sports action amidst an abnormal NFL season with a tongue-in-cheek campaign featuring Steelers, Bills, Bengals, and Eagles football stars, out of NYC-based production company Valiant Pictures. The 'Made for Football Watching' spots pair players including Juju Smith-Schuster and Zach Banner with the 80’s spin class no one expected, Sam Hubbard with the Bengals’ biggest fan-dorsement, and Thurman Thomas with a larger-than-life tailgate glow-up. 






Fans of the teams also have the chance to win prizes ranging from a Pepsi Steelers bike to a visit from Thurman Thomas himself by visiting the Made For Watching webpages.

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Work from Press Kitchen
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Buffalo 8
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