senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

People's Vote Compares Brexit to the Infamous Fyre Festival in Spoof Spot

21/03/2019
242
Share
Parody video from Odelay Films launches ahead of the #PutItToThePeople march

As London gets ready for the #PutItToThePeople march on Saturday, Our Future, Our Choice, a youth organisation campaigning for a People's Vote, have produced a film that comically compares Brexit to the infamous Fyre Festival.

The film, which is running on social and is targeting younger generations in the hope of encouraging them to partake in the march, humorously parodies the much shared original trailer and channels the unrealistic, fantasy vision of Brexit as imagined by the likes of Nigel Farage and Boris Johnson. It rides on the back of Fyre documentaries on Netflix and Hulu which have made the Fyre Festival one of the most talked about cultural happenings of 2019.  

Our Future Our Choice are a group of young activists campaigning with young people for a final vote on Brexit, and supporters of the People’s Vote campaign. The work was commissioned by People's Vote director of marketing, Sarah Baumann, and was written by creative advisor to the organisation, Daniel Fisher, alongside Lloyd Daniel. It was produced by Odelay Films, who turned it around over the weekend using stock footage.

Baumann said: "With Fyre Festival being on everyone's lips this year, it felt like the right metaphor to use, and with just nine days to go, it couldn't be stronger. Hopefully this will encourage the younger generations, whose very futures are at stake, to join in on Saturday."

Brand
Production
Credits
Brand
Production
SIGN UP FOR OUR NEWSLETTER
Work from
First House
Lending Tree
06/12/2024
0
0
Got a Lot
Charlotte Regional Visitors Authority
06/12/2024
0
0
Stream
Comporium
06/12/2024
0
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0