BBDO New York
Wed, 22 Mar 2017 09:16:26 GMT
This March, college sports fans aren’t the only ones with basketball fever. The Pedigree 'pup-letes' are hitting the court in a new adorable video from the Pedigree brand.
This video is part of the brand’s 'What does it take to be a Pedigree Pup-Lete?' video series, created by advertising agency BBDO NY and launched in 2016 with the Puppy Bowl. Since 2016, the brand has added three new videos to the series, with three additional sports to be spotlighted throughout the year. Each video features a different sport, as well as adorably athletic pups.
Check out how these too-cute-for-the-court pups handle their new basketball gear below.
Telecine: Josh Bohoskey, The Mill
Audio Post Production: Glen Landrum, Sound Lounge
Edit Company: Ps260 Ned Borgmann
Account Executive: Michael Miles
Art Director: Banks Noel, Jaxque Lombardo
Chief Creative Officer: David Lubars, Greg Hahn
Creative Agency: BBDO NY
Executive Creative Director: Tom Godici, Greg Ketchum
Executive Producer: Regina Iannuzzi
Head of Integrated Production: Dave Rolfe
Planner: Sean Stogner
Planning Director: Annemarie Norris
Producer: Annie Dietz
Senior Account Director: Sally Nathans
Senior Art Director: Raina Rocha
Senior Copywriter: Steven Schroth, Rich Fiset
Associate Creative Director: Kelly Kennedy
Categories: Home, Pet SuppliesBBDO New York, Wed, 22 Mar 2017 09:16:26 GMT