Outrageous Business Dinner Gets Saved in Spot for Travel Expense Service SAP Concur

This month, travel expense management service SAP is launching a new advertising campaign featuring SAP Concur solutions that help companies simplify travel, expense and invoice management. 

The campaign consists of a pair of 15-second digital films, grounded in the idea that SAP Concur gives your finance team more visibility and control into your business expenses, before and as they happen – from preventing expensing an outrageous business dinner to helping get a good night’s rest without worrying about a hefty hotel bill. As the advertising states: 'See expenses as they happen. SAP Concur. The Best Run SAP'.

The campaign also includes banners, audio and custom content programs. It will run in both the US and UK, with plans to expand to Canada and Australia later in the year.