Hobby home page
Electriclime gif
jw collective
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Ouch! Young Men Wax Balls on Camera for Testicular Cancer Canada

Creative 1.3k Add to collection

Funny awareness-raising film from BBDO Toronto and Crush

Ouch! Young Men Wax Balls on Camera for Testicular Cancer Canada

BBDO Toronto and production company Crush have gathered twenty men to raise awareness of testicular cancer. The twist? These boys are doing it the hard way. 

The willing lads were tasked with having their genital hair waxed on camera and the results are just what you expect. Grimaces, winces and red-faced screams aplenty, all to the tune of Edvard Grieg's 'In the Hall of the Mountain King'. 

The film does scream of the recent #nomakeupselfie trend, which split public opinion with its apparent likening of breast cancer to wearing no makeup, but 'Not-The-Sac Wax' is a jovial approach to get young men thinking about the importance of checking their balls. 

view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Genres: Comedy, People

Categories: Charity, Corporate, Social and PSAs

BBDO Toronto, Thu, 03 Apr 2014 14:03:27 GMT