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Creative in association withGear Seven
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Otherway Appoints Stuart Finlayson as Its First Managing Director

17/04/2015
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Finlayson was previously Business Director at Sunshine

Otherway, the creative company behind Psycle and Shore Projects, has appointed Stuart Finlayson as its first Managing Director as it expands and boosts its senior line up.

Finlayson joins Otherway from Sunshine where he was Business Director working across clients including Skype, Warehouse, Boden and the Nike Foundation. 

His new role will involve structuring Otherway for major growth in 2015, helping the company to continue servicing current clients, such as Kurt Geiger and Fortnum & Mason, whilst generating new business through equity partners and traditional clients. 

Finlayson will work closely with Otherway founder Jono Holt and partner Ben Lewin.

Prior to Sunshine, Finlayson was an Account Director at Karmarama from 2011 to 2013, where he worked alongside Jono Holt. He also previously worked at Media Arts Lab, London and OMD International.

Jono Holt said: “We had a great 2014, launching exciting new brands like Shore Projects and Psycle, whilst working with some wonderful clients such as Pizza Express, Fortnum & Mason and Shoeaholics. Stu’s appointment is vital to preparing Otherway for another massive year in 2015.”

Finlayson said: “It’s very special to be joining Otherway at such a key time for the company. We’ve got big plans and the next few years are going to be very exciting. I’ve known Jono for a long time, we worked together at Karmarama and it’s great to be working together again as part of the growing team at Otherway.”

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