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Orange and Publicis Conseil Unite to End Movie and TV Spoilers Forever

Creative 112 Add to collection

'The Power to Spoil' campaign aims to show that thanks to the richness of content on Orange TV, the whole family can now find what they are looking for

Orange and Publicis Conseil Unite to End Movie and TV Spoilers Forever
Orange continues to tell its story with Publicis Conseil  and launches a new campaign based on its wide content offer.With the richness of content available on Orange, you will no longer be the spoiled but the spoiler. Nowadays, trying to avoid spoilers is a real nightmare. Not a chat with friends without talking about the latest TV series, or be proud to found the hottest new thing that you absolutely have to watch/listen/read before anyone else does.  
 
With this new speaking, the brand aims to show that thanks to the richness of content available on Orange TV, the whole family can now find what they are looking for and be up to date before anyone else, with access to the latest TV series/show, newest films and biggest sporting events. 




The new campaign launches/ has been launched on TV at the end of September with three films made by Martin Kalina, where the mother of the Orange family takes advantage of the power to spoil thanks to Orange TV.  
 
The campaign then rolls out with the other members of the family on digital channels and billboards, in the press and at/on points of sale, promoting the current Canal + Essential offer at €14.90/month without engagement, exclusively for Orange Fibre Broadband customers. 
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Client

Advertiser: Orange

Creative Director: Quentin Delobelle, Annabel Salesa (Creation)

Post Production / VFX

Post Production Company: Pierre-Arthur Goulet

Offline

Edit Company: Delphine Genest Color Grading

Editor: Didier Lefouest

Production Company

1st AD: Lucie Puybonnieux

Director: Martin Kalina

DOP: Christophe Beaucarne

Producer: Raphaël Carassic , Pierre Marcus / Benjamin Auberdiac (Prodigious)

Production Company: (Prodigious) and (BIG

Line Producer: Nicolas Avram

Creative Agency

Account Management: Marie Wallet / Anne Dauvé / Emilie Jeanneau

Account Managers: Sherelle Ramire Strategic Planner

Art Director: Jean-Marc Tramoni

Copywriter: Marc Rosier

Creative Agency: Publicis Conseil

Executive Creative Director: Fabrice Delacourt / Olivier Desmettre

Head of Communications Strategy: Gaëlle Le Vu

Producer: Laurence Poucan

Music

Sound Production: Prodigious / Joël Tessonneau

Publicis Conseil, Tue, 10 Oct 2017 11:37:01 GMT