The One Club for Creativity
Thu, 11 Jan 2018 15:23:42 GMT
The One Club for Creativity, the world’s foremost non-profit organisation celebrating creative excellence in advertising and design, today announced the jury for its new Health, Wellness & Pharmaceutical discipline for The One Show 2018.
Entries can be submitted via http://www.oneshow.org, deadline for entry is January 31, 2018.
The jury, representing nine countries, will judge work from around the world based on creativity of ideas and quality of execution. They include:
Amit Akali, executive creative director, Medula Communications, Mumbai, India
Stephanie Berman, partner, chief creative officer, The Bloc, New York, NY, USA
Allison Ceraso, managing director, chief creative officer, Havas Life, New York, NY, USA
Kathy Delaney, global chief creative officer, PublicisHealth/Saatchi Wellness, New York, NY, USA
Todd Henwood, vice president, creative director, GSW Toronto, Toronto, Ontario, Canada
Mirko Kaminski, founder, executive creative director, Achtung Kommunication, Hamburg, Germany
June Laffey, executive creative director, Australia and Southeast Asia, McCann Health, Sydney, Australia
Brett O’Connor, executive creative director, VCCP Health, London, UK
Carles Puig, executive creative director, Grey Health, Santiago, Chile
Bernardo Romero, senior vice president, group creative director, Area 23, New York, NY, USA
Michael Schreiber, executive creative director, DDB Health, New York, NY, USA
Ricardo Sciammarella Pereira, executive creative director, Ogilvy, São Paulo, Brazil
Masaya Shimizu, planning director, Dentsu, Tokyo, Japan
Joan Wildermuth, executive director, chief creative officer, Juice, New York, NY, USA
Addition of the Health Wellness & Pharmaceutical as a separate discipline is a reflection of the unique demands of the those sectors. Vertical markets within the discipline include Over-the-Counter, Dietary Supplements/Nutraceuticals, OTC Products & Equipment, Prescription/Pharmaceuticals, Health Services, Awareness/Advocacy/Education/Fundraising and Business-to-Business.
“This new jury consists of esteemed creative professionals from around the world who specialise in this unique field where work often needs to pass both creative and regulatory muster,” said Kevin Swanepoel, CEO, The One Club for Creativity (http://www.oneclub.org). “Health, wellness and pharma continue to be fast-growing segments with their own unique regulatory challenges, and the creative work deserves to be judged by a separate dedicated jury of advertising experts.”
He added the quality of creative work in these areas has advanced significantly in recent years. “Soon after launching One Show Rx in 2000 as the ad industry’s first awards show for pharma, we recognised much of the work was not yet up to One Show Pencil standards and rolled the discipline back into the overall One Show four years later,” said Swanepoel. “Today, health wellness and pharma deserve to be a separate discipline due to the elevated quality of the work.”
The One Show judging takes place in March 2018, with finalists announced in April in lead up the The One Show awards ceremonies on May 9 and 11, 2018 during Creative Week (http://www.oneclub.org/creativeweek) in New York.
For more information about The One Show and to enter, please visit http://www.oneshow.org.view more - Awards and EventsThe One Club for Creativity, Thu, 11 Jan 2018 15:23:42 GMT